Independent Print Operator Drives Growth through FASTSIGNS®
He continued, “We added the FASTSIGNS franchise to our current printing location and the cost of entry was very affordable. We spent about $85,000 to purchase the franchise, necessary equipment, and complete the build-out at our existing location.”
Co-Brand franchisees can join FASTSIGNS for a down payment of $10,000. The company also offers the leading brand name in the sign and graphics industry, as well as product and printer reviews and negotiated discounts on equipment and supplies among several other benefits.
“After becoming a FASTSIGNS Co-Brand franchisee, things really took off—it meshed well with my existing business, gave us the capability to provide a full range of wide-format projects, and injected a new level of sophistication to my company,” Helmey said. “Most importantly, wide-format sales are 20 percent of total revenues and are on track to double in the next two years.”
By using outside sales, his company has been targeting client verticals that are the best opportunity for growth. He said, “The printing and sign businesses have a lot of synergy, so using one product line to support the other has been a huge benefit.”