Karen Meyers, blending her passion for graphic design and marketing with leadership, has transformed Michigan Farm Bureau's centralized print and mail services into a model of efficiency and innovation. From spearheading the integration of digital and wide-format printing to overseeing the development of a cutting-edge web-to-print platform, Meyers' journey reflects a commitment to continuous improvement and adaptation. Her story illustrates the impact of a multidisciplinary approach in driving forward the print industry, underscored by her embrace of technology and client-focused strategies.