What will be so different in this ever-changing world, and how can marketers better prepare ourselves for the new world?
Here are eight, or maybe nine, not quite so obvious magazine publishing predictions that will help you prepare for the year ahead.
Cybercrime poses a tremendous risk to businesses. However, there are actions you can take to secure your digital printing environment.
The need to protect and secure the data is becoming increasingly critical. Have you considered these potential causes of data loss?
The data enrichment process can help marketers, agencies, and service providers develop successful, customized material.
A targeted direct mail list is extremely effective. Analyzing the most effective list can help you identify prospective customers.
With its flexibility and an ability to produce small batches, digital printing is changing every category, but not magazine publishing.
When it comes to VDP, most printers accept what they get from customers. But should they improve the data to increase effectiveness?
Big data is part of a larger solution, but the real power lies in using the right data. Here are some fundamental principles for PSPs.
Two weeks back, two hearings in Congress were held about a possible forthcoming new federal data privacy law for the United States.
