Canon Solutions America

Technology is necessary for effective marketing. Customers expect personalized experiences and consistent messaging across communication channels — difficult to achieve without technology. Where to start? This webinar discusses the roles, responsibilities, and importance of a new position — Marketing Technologist — for a competitive advantage.

Book formats are changing. Offset-produced books are declining while digitally printed ones are growing. Canon Solutions America is committed to help you succeed with white-paper-in to finished-product-out print solutions. Fill orders on-demand, improve productivity, reduce inventory costs, and be profitable with smaller, customized run lengths.

Marketers need new ways to find and engage customers. Variable data digital printing offers limitless customization and personalization of direct mail pieces that can engage customers in interactive cross-media experiences — dramatically increasing response rates and reducing overall printing costs. View the video.

Printed communications are changing. Quality and speed improvements in today’s digital systems enable print service providers to provide significant advantages to their customers — like variable data printing for one-to-one marketing and augmented reality for interactive experiences. View the video to see the latest trends.

Transform transactional statements and financial documents into powerful marketing tools by adding customized, promotional, or informational messaging. Eliminate the costs of separate promotional mailings and pre-printed shells. Print everything in one end-to-end process on a digital printing system. See how. View the video.

Pennsylvania-based Nuss Printing expanded its fleet with the recent installation of a Canon varioPRINT DP 110 digital production press.

In this webinar, you will hear from an array of marketing executives about the importance of direct mail in the marketing mix.

A new white paper is available from Canon Solutions America, titled “Getting More Out Of Your Large-format Color Printer.”

Book formats are changing. Offset-produced books are declining while digitally printed ones are growing. Canon Solutions America is committed to help you succeed with white-paper-in to finished-product-out print solutions. Fill orders on-demand, improve productivity, reduce inventory costs, and be profitable with smaller, customized run lengths.

Transform transactional statements and financial documents into powerful marketing tools by adding customized, promotional, or informational messaging. Eliminate the costs of separate promotional mailings and pre-printed shells. Print everything in one end-to-end process on a digital printing system. See how. View the video.