Michael DiFranco

Michael DiFranco

Michael DiFranco serves as the VP of Marketing at JohnsByrne. Celebrating its 56th year of operations, JohnsByrne Company is a custom packaging and print solutions provider catering to major brands in health and beauty, food and beverage and consumer products. With a culture built around innovation, quality, design and speed, the company’s offerings span value added folding cartons, specialty packaging and high impact direct mail. To learn more about these and other services, visit www.johnsbyrne.com.

February 2, 2017 Textured Elements in Print Communicate Brand Quality, Create Positive Response

When packaging and mailing pieces are designed with a focus to “touch and feel,” a more favorable reaction is created.

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August 25, 2016 Direct Mail Isn't Dead: You Just Have to Make It Come to Life

Here are six methods for pumping life into direct mail campaigns.

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