Sci-Fi/Fantasy Segment Grows as Trade Books Decline Overall, Report Finds
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“Even though a lot of titles are hit or miss with audiences, both as books and as media tie-ins, there will continue to be a thirst for this segment of fiction for the foreseeable future,” added Norris.
Simba’s report, “Business of Consumer Book Publishing 2011,” details the overall market for trade books, segmented by 18 major categories including health & fitness, romance, self-help, science fiction/fantasy and others. It includes demographic and psychographic information on the average book buyer, along with company profiles of the leading publishers including Penguin Group, Macmillan and Random House.
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