PaperSpecsGallery.com Presents: Nothing Is Impossible Business Card Holders
When you have a name like “Impress Communications,” you have a great deal to live up to. Fortunately for the people at this creative California printing, design and marketing company, the business card holders they crafted are sure to capture attention and make print-lovers swoon before potential clients have even seen their card. The two sleeves I want to share with you - each designed, printed and produced by Impress - both have 130-lb. Verso Anthem Gloss Cover stock as their base.
The white edition features the words “Nothing is” rendered in hot foil stamping on the cover, as well as a mandala illustration that not only boasts foil stamping along its fringes, but also tiny intricate laser cuts throughout in every conceivable shape. What you’re left with is a piece that is essentially held together by minuscule lines of paper, which is pretty mind blowing when you think about it.
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Opening it up we discover more gold foil within, the word “Impossible” printed in gray, and a reflective version of the mandala pattern on the inside front cover. Two notches at the top of the holder allow you to slide the actual business card out from within - a feature repeated in the other holder, too.
The laser cutting on display in the blue version is just as impressive, with grooves cut at an angle giving the cover a window-blinds-shadow-like effect against which the same “Nothing Is” phrase is set. (Here the white lettering is actually the original color of the sheet showing through.) In this version the “impossible” is elegantly laser cut into the inside sleeve.
Both of these amazing pieces were made possible by the extraordinarily precise Highcon Euclid laser-cutting and scoring machine - the first to be installed on the West Coast. The sleeves also feature strategic applications of spot gloss UV.
No matter how you slice it - or laser cut it - these business card holders will remind recipients for years to come just why the Impress Communications card inside is indispensable to anyone who wants to explore the cutting edge of print design.
Wish you could get your hands on one of these intricate little works of paper craft? If you’re a PaperSpecs VIP member, you will find it in your next quarterly VIP Box! Not a VIP member? What are you waiting for - become a member right now!
Sabine Lenz is the founder of PaperSpecs.com, the first online paper database and community specifically designed for paper specifiers.
Growing up in Germany, Sabine started her design career in Frankfurt, before moving to Australia and then the United States. She has worked on design projects ranging from corporate identities to major road shows and product launches. From start-ups to Fortune 500 companies, her list of clients included Oracle, Sun Microsystems, Deutsche Bank, IBM and KPMG.
Seeing designers struggle worldwide to stay current with new papers and paper trends inspired Sabine to create PaperSpecs, an independent and comprehensive Web-based paper database and weekly e-newsletter. She is also a speaker on paper issues and the paper industry. Some refer to her lovingly as the "paper queen" who combines her passion for this wonderful substrate called paper with a hands-on approach to sharing her knowledge.
