On the Leading Edge… or Behind the Curve?
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Effects of Standards on the Supplier-Client Relationship
“Standards have a positive effect on the buying power of companies.”
Standards can encourage competition within the marketplace, and can be used by businesses to exert market pressure on companies further down the value-added chain. Businesses are, therefore, able to use standard to broaden their potential markets. Companies also have increased confidence in the quality and reliability of suppliers who use standards.
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