On Demand Conference Announces High-Profile Keynote Presentations and more than 50 Conference Sessions
NEWTON, MA—December 4, 2007—Questex Media Group’s On Demand Exposition & Conference (ondemandexpo.com), the preeminent event for commercial printers, publishers, and in-plant printing professionals, today announced its 2008 conference program. Packed with high-profile keynote presentations and more than 50 conference sessions, the conference program will be presented by industry leaders and innovators offering key information to increase productivity and profits. The On Demand Exposition & Conference, which is co-located with the Xplor Conference and the AIIM International Conference & Exposition, will take place at the Boston Convention & Exposition Center, March 3-6, 2008.
According to Tom Bliss, Conference Director – On Demand Exposition & Conference, Questex Media Group, “The On Demand conference program is designed to help commercial and in-plant printing executives manage and grow their businesses. This year’s program examines the most promising new opportunities for printers seeking to expand their product and service offerings, as well as specific guidance on how to profitably penetrate those new spaces.”
“In today’s digital world it is challenging to identify the most promising new markets, to assess and select the right technologies, and to successfully market and sell new digital services,” said Charles A. Pesko, Jr., President, InfoTrends. “This year’s speakers include leading analysts and dozens of printing executives who will guide attendees through the challenges and opportunities associated with digital document production.”
Tuesday, March 4
At 8:00 a.m., InfoTrends’ Pesko will deliver the State of the Industry Address “From Print to Marketing Service Provider.” Pesko will examine emerging technologies, expanded product and services offerings and new value propositions that are driving the migration of print to marketing service provider.
David Pogue, best-selling author and New York Times personal technology columnist will present the opening keynote at 8:30 a.m. Entitled “The Power of Simplicity,” Pogue will discuss why “software rage” has become an epidemic and how the problem is the software design itself – the interface. Program and website design grow more important every day, and getting it right is extremely difficult. Pogue will also look forward to the interface design of the future as we move into an era of both much bigger and much smaller screens.