Mohawk Takes Next Steps in Its Transformation
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The logo and energetic color palette offer unlimited variation and surprise, “We wanted to project a company that is forward-looking, nimble, and ready for the future, yet doing so from a strong base, built on the kind of authority that few of Mohawk’s competitors can claim these days...it speaks to a company that has been around for a long time and is still capable of changing the way it looks,” Bierut added.
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