InnerWorkings Lands Print Management Agreement from Merial
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Under the agreement, InnerWorkings will support Merial’s brands with a broad range of print products, such as marketing collateral, brochures, point-of-sale materials, direct mail and more.
“With InnerWorkings, we are centralizing and leveraging our print spend across our user communities through a quality provider with extensive experience in all categories of print,” said Mike DuRoss, director of US business operations purchasing at Merial. “We expect that by implementing this print BPO strategy we will drive cost savings for the company, better visibility into our print spend and an improved methodology for procuring and managing important printed materials.”
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