drupa 2012 Stats Reveal Sharp Attendance Decline, Strong Order Activity
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While the focus at the dip was technology, at drupa cube, the trendy congress location in Hall 7A, everything revolved around trends in cross-media, print-based communication. The 13-day German-English congress program featuring more than 80 speakers was specifically aimed at print buyers, marketing decision-makers, advertisers, publishing houses and designers.
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