Buchanan Visual Communications--Getting Better All the Time
Dave puts it plainly: "AirDale greatly enhances our productivity. It improves efficiencies for make-ready time, improves our overall performance and it improves the product we provide."
That's always been the bottom line for the Johnsons: providing a cost-efficient, high-quality product for the customer. Personalized service, efficient workflows and a cleaner print job, thanks to AirDale, tie in with this customer-oriented philosophy.
"We provide solutions that meet our customers' requirements. We're not just trying to sell a print job," Dave asserts.
A philosophy of continuous improvement is at the heart of Dave and Lyn's enterprise. "When someone sees a better way of doing something, that individual is encouraged to come forth with ideas," Dave says. (Indeed, that's how the Johnsons heard about AirDale—from one of their associates.)
Incentives for such creativity include recognition in the company newsletter, employee-of-the-month and employee-of-the-year awards and tuition reimbursement.
"[Our employees] buy into the philosophy of taking care of the customer first," he says.
With a past characterized by leaps and bounds of progress, what do the Johnsons see in their firm's future? Right now, Buchanan is seeking ISO-9002 certification. The company expects to achieve the distinction by the first quarter of 1999.
Dave also believes that Buchanan will double its size in the next four years. He only hopes that the new facility will see Buchanan well through the even better years ahead.