Make Eye Contact with Print Buyers
An odd thing happened in today’s Zumba class. We had a substitute teacher; someone I’d never seen before. Her dancing was just OK—no great shakes (go ahead...laugh)—but there was one thing about her style that really put me off.
She never made eye contact. Never ever.
Facing the mirror and standing at the front of the room, she dutifully led us through 15 songs. She kept her gaze focused on something up and off to the distance. There was no connection between teacher and students. What...So...Ever.
- Categories:
- Business Management - Marketing/Sales
Long regarded as a print buyer expert and trade writer, Margie Dana launched a new business as a marketing communications strategist with a specialty in printing and print buying. She is as comfortable working in social media as she is in traditional media, and now she’s on a mission to help clients build customer communities through carefully crafted content. Dana was the producer of the annual Print & Media Conference.
Although she has exited the event business, Dana is still publishing her Print Tips newsletter each week. For more details and to sign up for her newsletter and marketing blog, visit www.margiedana.com
