Born to Blog about Print Buyers
If ever there was a perfect writing gig for me, this buyers’ blog is it. Many of you may know me for my weekly enewsletter, "Margie’s Print Tips" (10 years running this month. Woo-hoo!) Maybe you’ve heard me speak at an industry event. In any case, I am rarely at a loss for words to speak or write.
I admit it. I am hooked on print and the buying thereof. This new opportunity at PI will give me an opportunity to air what’s on print buyers’ minds — and what their mightiest challenges are at any given time. Hopefully, the printers will gain insights from this blog that will make them understand their customers better. More sensitivity to one’s market is always a good thing.
- Categories:
- Business Management - Marketing/Sales
- People:
- Margie Dana
Long regarded as a print buyer expert and trade writer, Margie Dana launched a new business as a marketing communications strategist with a specialty in printing and print buying. She is as comfortable working in social media as she is in traditional media, and now she’s on a mission to help clients build customer communities through carefully crafted content. Dana was the producer of the annual Print & Media Conference.
Although she has exited the event business, Dana is still publishing her Print Tips newsletter each week. For more details and to sign up for her newsletter and marketing blog, visit www.margiedana.com
