Value-added in the Convenience of the Printed Page
Just so you know, this is me, in 200 words.
I’ve been banging around the print biz wearing various hats since the late ’80s. I’ve bought print, run mail programs and managed data-driven print long before it was called that. Been a marketing director. Won a Caples Award. Helped a bunch of quick printers get rolling with electronic publishing and digital print. Edited three print magazines and two websites. Ran a fly-fishing magazine. Wrote a book. Written a bazillion articles, columns, case studies, interviews, white papers and given lots of talks on the power of putting specks of toner and drops of ink on a page. Shot a lot of video, some of which shows up on my YouTube channel, RealWorldPrint. I’ve evolved into a marketing guy who helps industry vendors and print providers tell the story—in print, on the web and on video—of how they can help customers make more money and be more successful.
So, I travel, write, speak and shoot video, all focused on how digital print works in the real world. Hence the name of this blog, where I’m going to wonder, worry, comment, rant and ruminate. And I welcome your feedback because this should be a two-way communication. Let’s have some fun.
Wikipedia Does Books
Wikipedia is often the first stop on the web for basic information on people, places and things. But with all the links and details it can be unwieldy to gather and read all the stuff you collect. It’s no fun to have 30 or so tabs open and flip back and forth, even on a nice big monitor. And even if you print out all the pages, you just wind up with a stack of single-sided letter size pages that may not be all that convenient to read and use.