Heidelberg Doubles Production Speed with ‘Frog Fold’ Technique

I’ve been dying to write about this. When I was at the PRINT show, I got a call from Dan Maurer, Heidelberg’s VP of Postpress Product Management, asking me to come take a look at the new “frog folding” technique they were demonstrating on the show floor. He said they were nearly doubling the production speed for signature folding. I wanted more details, but he said I had to come and see for myself.

Of course I broke land-speed records to get to the booth (not an easy thing to do in heels, by the way). When I got there I was shocked at what I saw. Heidelberg developed a way to increase productivity for signature work by rotating the sheet to feed oblong with a special twin lay attachment and pneumatic gate in the first folding unit. They call it “frog folding” because the sheets “leap frog” one another into two parallel side lays. Confused yet? It’s a little hard to explain.

Steven Calov, Heidelberg’s Postpress Product Manager sent me an explanation of the process:

“Our ‘frog fold’ solution achieves both top folding quality and dramatically improved productivity by combining lower-speed production with a high number of cycles, based on a simple turn of sheets in the feeder. Here’s how it works:

Sheets are fed oblong at the feeder. Depending on the sheet format, this can lead to an increased performance of approximately 30 percent at the same machine speed, due to the shorter infeed length of the sheet (see Illustration 1).

Illustration 1: Rotating sheet to oblong fold, gain 30% productivity at the same mechanical speed.
Heidelberg Frog Folding Illustration 1

Until now, the limitation of oblong feeding has been transferral of the speed problem to the second folding station, because there was no reduction of the infeed length and the full sheet length still had to be transported (see Illustration 2).

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Trish Witkowski is Chief Folding Fanatic at foldfactory.com, and president of Rock the Mailbox. An educator, author, speaker and award-winning designer, Trish has a specialized expertise in creative solutions for direct mail and marketing, and is the curator of the world's most exciting collection of folded print and direct mail samples. Trish is the creator of the FOLDRite folding template system, and has authored many resources, most recently Direct Mail Simplified, and Paper Folding Templates for Print Design. She also hosts a popular weekly e-video series "60-second Super-cool FOLD of the WEEK", and is an instructor at Lynda.com. Trish holds a MS in Printing and a BFA in Graphic Design from RIT.
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Comments
  • http://RobKuehl Rob Kuehl

    Nice article.

  • http://JoeRigby Joe Rigby

    No one has invented something new. We have had the ability to do this for a long time.

    The main problem is you need a folder at least 38″ wide. We have one, an MBO 40×56″.

    How much do these folders cost ? I’ll bet close to $200,000

    It’s tough to spend that much money today.

  • http://StrevenCalov Streven Calov

    Yes the frog fold uses a modified twin lay and a new pneumatic divert gate at the exit of the 1st that allow us to produce upwards of 22k an hour doubling the normal output of signature work on a Stahlfolder. Yes the inital investment in a larger sized folder is required to turn the sheet however the press department today is manufacturing sheets between 12 to 18k an hour and we require the horse power in bindery to keep up with the pace in the press room. You only need a two station machine vs a typical 3 station folder.