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Pitney Bowes Launching Online Delivery Service to Connect Mailers with Consumers

January 7, 2011
NEW YORK—Jan. 06, 2011—Pitney Bowes announced the Volly secure digital delivery service, a new cloud-based digital mail communications platform that will empower consumers to receive, view, organize and manage bills, statements, direct marketing, catalogs, coupons and other content from multiple providers using a single application. This opt-in, consumer-focused consolidation service, which also includes online bill paying, will begin to be made available to consumers in the United States in the second half of 2011.

Expanding Pitney Bowes’s Customer Communications Management (CCM) portfolio, the Volly digital delivery service will provide a secure, electronic means of communication and help organizations realize significant cost savings, while ultimately empowering consumers with an opt-in, spam-free experience to help organize and manage their lives. Pitney Bowes will provide participating high-volume mailers with a communications service that can expand consumer options while also giving mailers the ability to:

• integrate with their existing physical mail delivery processes;

• rapidly deliver cost savings including reduced operating expenditures.

Pitney Bowes can also help mailers, billers, cataloguers and government agencies save time to market and additional valuable resources by initiating the electronic relationship and connecting them with each customer.

Murray Martin, chairman, president and CEO of Pitney Bowes, said, “In this multi-channel world, consumers are demanding choice in channel and control of their content. As a natural extension of our existing business, we will capitalize on our legacy of innovation, expertise, previous acquisitions, and our intellectual property to enable our customers to better communicate with their customers, using the channel they prefer.”

Doug DeSchutter, president, Customer Communications, Broadridge Financial Solutions, Inc., commented: “We are excited to be Pitney Bowes’ first strategic partner for their Volly secure digital delivery service. This service will increase our clients’ flexibility, choice and control over how they communicate with their customers and shareholders. Moreover, the integration of this service with our existing operations and workflow processes will provide us with further enhanced capabilities which will enable us to offer our clients new, innovative services in a cost effective manner.”

According to a November 2010 independent report by Forrester Research—entitled “Paperless Plight: Growing Resistance Outpaces Adoption Among U.S. Bank Account Holders”—“There are few surprises left in understanding customers’ attitudes to going paperless. Year in and year out, consumers tell Forrester the same things: ‘I need the paper for record-keeping,’ ‘I want you to store years of statements for me,’ ‘I want to be able to print a copy on my computer.’” The report continues, “As U.S. consumers make increased use of multiple channels, a new statement model is needed.”
 

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