manroland More Than Satisfied with Results #Ipex

OFFENBACH, GERMANY—05/28/10—Everything on the manroland stand at Ipex revolved around the needs of the printing industry: production flexibility, differentiation possibilities, reduced investment and operating costs, automation features and sustainable production.

“We showed without any doubt that we are a high-performance and energetic company that, with groundbreaking technology and services expertise, sets the benchmark for customer orientation,” is how CEO Gerd Finkbeiner summarizes the Ipex successes. “We are very pleased to report new projects and orders from the advertising, packaging, commercial printing and newspaper segments.”

Good sales brighten up the mood
manroland sold almost 250 sheetfed printing units to customers all over the world at Ipex in Birmingham, the second-biggest international printing industry trade show. The company sees this as a clear indication that, even when the crisis is not yet completely overcome, it is at least receding. The high quality of the project discussions in the webfed press sector was very encouraging. In the PRINTVALUE sector, the printservices and printcom portfolios in particular aroused great interest. Gerd Finkbeiner: “With a host of innovations and further developments, we demonstrated benefits for our customers and their customers. We did everything possible to strengthen the profile and image of print. It is motivating for manroland that the results of the show are well above our expectations.”

New trade show concept well received

Marketing Vice President Thomas Hauser adds more: “At last we have managed to turn the mood around to positive once again as opposed to the negative mood that has persisted almost since the last drupa. It is a great success for manroland that our customers really liked our new trade show approach.” For example, Alex Commins, Managing Director of Colorpak Limited in Braeside, Victoria, Australia, had this to say: “manroland’s approach to Ipex this year was a refreshing change which has allowed them to focus on all aspects of printing and demonstrate the full capabilities of their machines. There was a great range of applications and products on show and I thought the 3D presentation was excellent. This industry is about more than just presses, so it was good to be able to sit down with our friends at manroland and discuss the opportunities available to us to help grow our business.”

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