EXECUTIVE OUTLOOK Sponsors Xerox, Presstek and EFI All Return for GRAPH EXPO 2010

RESTON, VA—June 30, 2010—Xerox and Presstek are returning sponsors of the perpetually-popular EXECUTIVE OUTLOOK Conference, along with EFI, sponsor of the new Positively Print Recognition Reception, which will take place on Saturday, October 2, the day before GRAPH EXPO opens. GRAPH EXPO 2010, the year’s largest graphic communication exhibition and conference in the Americas, opens the following day, running from October 3-6 in McCormick Place.

The EXECUTIVE OUTLOOK Conference, themed “The Challenge of Change in the New Era of Print,” will feature Andy Paparozzi, NAPL’s Chief Economist, and Consultant Steven Schnoll, who will set the stage for the bevy of consultants, printers and suppliers who will probe the evolving business models and technologies that will enable print to compete in an e-centric world. A preliminary Conference overview for the special full-day technology trends conference is available now with the final schedule to be posted in July online at: www.graphexpo.com.

“The support of these three major sponsors, again this year, is a testament to the value provided by the EXECUTIVE OUTLOOK Conference,” said Conference Chair, Bill Lamparter, President of the PrintCom Consulting Group. “More importantly than ever, this year’s program will offer print professionals new insights with the latest market place updates, print production trends, best practices, and more to help guide them successfully into today’s new-era multi-media environment.”

EXECUTIVE OUTLOOK Conference: “The Challenge of Change in the New Era of Print”
Saturday, October 2, 2010, 8:00 am – 5:30 pm, McCormick Place South

Conference sponsored by: Xerox and Presstek
Positively Print Recognition Reception sponsored by: EFI


Andy Paparozzi, NAPL Chief Economist — Presenting today’s Economic Trends and their impact on print.

Steven Schnoll, Managing Director of Schnoll Media Consulting — Focusing on what is happening in the print marketplace, the most promising vertical markets, and what printers must do to participate in the evolving new-era environment.

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