PI: What's the status of Brown from a digital investment standpoint?
Nitz: Converting operations to 100 percent digital is still a work-in-process for Brown Printing, and I suspect for most other printers, as well. We have already invested in the latest computer-to-plate technology and are prepared to take our customers to a totally digital workflow just as fast as they choose to go.
We provide a complete range of consulting services to our customers to help them get there. The other side of the digital revolution is occurring in the printing plant itself. As printers seek to be competitive by continually lowering their unit costs, the use of the computer to drive the manufacturing process presents us with tremendous opportunities. Automating the process is the key to long-term success on the manufacturing front, especially as labor resources across the country become ever more difficult to attract and retain.
The integration of the computer in controlling the process, as well as in running increasingly sophisticated management control systems, is a major priority at Brown Printing.