EFI

Label Art has enhanced its online ordering capabilities (www.labelart.com). Customers can use this new service to place catalog orders, upload artwork, view proofs and track the status of their orders 24/7, with an automatic notification of shipment when the order is complete. IWCO Direct, a national provider of integrated direct mail solutions, has joined the growing membership of The Print Council. As a member, IWCO adds its support to the alliance of companies dedicated to increasing the market for printed materials. Grand Junction, CO-based Colorado Printing is expanding its presence into Arizona, and it has hired veteran print sales rep Paul Mullen to help

Cal Poly Dedicates New Sheetfed Press SAN LUIS OBISPO, CA—Cal Poly’s Graphic Communication Department received the donation of a new Heidelberg four-color Speedmaster CD 74 press to commemorate the 60th anniversary of its establishment. The perfecting press with anilox coater and Prinect system—which was a gift from Heidelberg USA—will introduce the newest sheetfed technology to Cal Poly students, said Harvey Levenson, head of the department. It will be used in sheetfed printing classes and as part of the department’s student-run company, University Graphic Systems (UGS). To better serve the graphic communications market, sales training consultancy 2WIN! Global has entered into a business

Open the Mail and Say Ahh There can be such a thing as getting too personal. Tailoring the content of a printed piece to the individual recipient has been seen as a positive, but the risk of a backlash grows as people find more of their lives becoming an open book. Privacy can also become an issue in another way with variable data communications. If sensitive information is included in a database provided to a print provider, that data must be secured, and care used, when incorporating it into the printed piece. The March edition of Printing Impressions included a story on database management

Friesens Corporation, Lawton Printing, and Corporate Press Join Organization’s Growing Membership WASHINGTON, DC—March 22, 2007—The Print Council, a national business development initiative dedicated to promoting the greater use of printing and print media, today announced that Lawton Printing, The Friesens Corporation and Corporate Press have joined the organization’s growing membership. As new members of the Council, these well-regarded printers will be working with other companies to increase demand for printed materials. Members of The Print Council include commercial printers, paper manufacturers, press, ink and equipment manufacturers, publishers, industry associations, ad agencies, and public relations firms. Through advertising and speaking engagements, The Print Council is

Award-Winning Colorproof XF Proofing and Large-Format Production Solution Now on Mac OS; New Version 3.1 Offers Powerful New Capabilities to Improve Customer Productivity FOSTER CITY, CA—March 12, 2007—EFI (Nasdaq: EFII), the world leader in color digital print servers, superwide format printers and inks, and print management solutions, today launched Version 3.1 of Colorproof™ XF, the company’s industry-leading proofing and large-format production solution. Significant enhancements and innovative new functions deliver increased automation, efficiency, cost savings, and include: the new XF Server on Macintosh® OS X, delivering a complete cross-platform application for Windows® and Mac environments; an enhanced Dot Creator Option for screening contone data; and a

West Coast Bindery Folds Faster LOS ANGELES—Hart Bindery, a trade shop serving color houses, ad agencies, and web and sheetfed printers, recently installed a Vijuk–G&K V-14 commercial/miniature folder. Replacing three existing folders, the V-14 is being used to fold small leaflets to accommodate Hart’s pharmaceutical customers. Iowa Printer Seeks Perfection LOGAN, IA—Specializing in school textbooks and workbooks, Perfection Press has upgraded its printing capabilities with the purchase of a four-color Heidelberg Printmaster PM 74 perfector. ARIZONA PHOENIX—A new four-color Heidelberg Printmaster PM 52 is now in operation at direct mail operation United Printing & Mailing. Steve Woods Printing Co., also based in

Imitation Breeds Success Variable data has won many converts in the design and marketing communities, but the selling cycle for prospects typically still involves an education process. The easiest way to sell this marketing approach is to show a potential user how a competitor is exploiting the technique to its advantage. If there is a prospect for which variable data should be a “no brainer” it is the company that sells through a decentralized network of sales reps, dealers or agents who will benefit from being able to order smaller quantities of marketing materials that they can customize and personalize for their prospects. Even

Chet Pribonic Will Bring History of Customer Satisfaction, Management Excellence and Product Leadership to Growing Superwide Format Market FOSTER CITY, CA—Feb. 28, 2007—EFI (Nasdaq: EFII), the world leader in color digital print servers, superwide format printers and inks, and print management solutions, today announced the appointment of industry veteran Chet Pribonic to the post of senior vice president and general manager for the company’s VUTEk® superwide format product line. EFI’s VUTEk operations in Meredith, New Hampshire deliver the industry’s leading digital printers and inks for the fast growing superwide segment of the professional print market. “We are pleased to have an executive of Chet Pribonic’s caliber

Distributed by Chromaticity, EFI Validation 250 Premium Satin Awarded Industry’s “Gold Standard” for Ink Jet Proofing Media GRAND RAPIDS, MI/FOSTER CITY, CA—Feb. 26, 2007—Chromaticity, Inc., the recognized leader in distribution and deployment of color management and inkjet technologies, and EFI (Nasdaq: EFII), the world leader in color digital print servers, superwide format printers and print management solutions, today announced that standards organization IDEAlliance has awarded SWOP® and GRACoL® certifications to EFI™ Validation 250 Premium Satin ink jet proofing media for the graphic arts and design markets. Chromaticity is the authorized distributor of EFI Validation proofing media in North America. Validation 250 Premium Satin from EFI

FOSTER CITY, CA—February 8, 2007—EFI (Nasdaq: EFII), the world leader in color digital print servers, superwide format printers and inks, and print management solutions for commercial and enterprise printing, and Enhance A Colour, a leading manufacturer of unique digital images and displays, today announced the ability to cost-effectively produce durable, long-lasting, customized ten-foot-wide carpets in short runs, on demand, using the VUTEk® FabriVu® superwide printer from EFI. “Enhance A Colour is a terrific example of creativity in work. They have harnessed the power of the VUTEk FabriVu from EFI to create a revolutionary new product with almost unlimited market potential,” said EFI’s VUTEk product marketing