Ryan T. Sauers

Ryan T. Sauers

Ryan T. Sauers is the president of Sauers Consulting Strategies. The firm consults with the front end of printing and related organizations across the U.S. Key focus areas include: sales growth, brand positioning, organizational communications, organizational strategy, and integrated marketing. Sauers is a national speaker and writes feature articles in global publications. He is also an adjunct university professor teaching leadership, communication, and entrepreneurship to business leaders. Sauers has been recognized as a thought leader in human behavior. He is a Certified Myers Briggs and DiSC Practitioner, as well as a Certified Marketing Executive. He is working on his Doctoral degree in Organizational Leadership and will achieve certification in Emotional Intelligence later this year. Sauers is author of the best-selling books: “Everyone is in Sales” and “Would You Buy from You?” Visit: ryansauers.com

An Acronym You SHALT Remember

In teaching a university-level class, I was exposed to a great book by Laurie Beth Jones titled "Jesus, Entrepreneur." I am going to take one idea from the book and elaborate on it here. To me, this idea made me think of communications and decision making in a new light. Let’s discuss the "SHALT" rule.

Face It, Today's Sales Are All About Price

What is value? It means creating a special experience. It means above and beyond the norm. In short, you WOW someone. You are too valuable NOT to do business with. So, you ask, does price play a role in sales? You bet. However, it is just part of the value equation.

Do You Want to Become a Sales Star? Listen Up!

Do you want to sell more? Do you desire to be more successful? Do you want to communicate more effectively? Then you have to become a great listener. Yes, that is right. We must learn to quit talking and start listening. If you have lost sight of the importance of listening, let’s review.

How Bad Do You Want It?

In life, or in business, if you want something bad enough you will find a way. Right? In contrast, if you do not want something bad enough, you will find an excuse as to why it can't or won't work. It is amazing to me how many printing and related organizations are still "stuck."

Make Things Happen in 2016: FAQ With Ryan Sauers

I spend a lot of time consulting on organizational growth and leadership related topics. In this post, I provide you three examples of FAQ…and my responses (noted as Ryan's Remarks) to each of them. I hope this proves helpful to you today and in the coming weeks.

What’s in a Brand? YOU!

Individuals and organizations desire to communicate their brand and story. Oh yeah, everyone has a brand. Thus, the question is NOT if you have a brand but what you do with your brand? You see, your brand is not defined by what you say it is, but is indeed characterized by what others say it is. To that end, successful individuals/organizations work hard to develop their brands through effective communication.

Are You Leading or Following?

Is there anyone who is truly spending time "leading" their organization? Not running it. Not putting out fires. Not managing it day to day. Not running in circles. Are you truly leading it? Do you have a vision for the future and a plan of how to get there? An idea without a plan is just that—an idea.

In an iPhone, iPad and iPod World: 'I' Words Are Essential

In this post, the focus will be on the three "I words" that will help us become better in our sales efforts: Incredible, Intentional and Informative. The most successful sales professionals have these characteristics in common

Do You Know WHY?

If you want to think at the deepest level, you must examine what others say. You have to engage in active listening to get to another person’s "why" and not their surface level "what and how" communications.

Does Your Email Address Reveal Your Brand?

Have you ever thought about where a person’s email address comes from? Does it have something to do with their brand? Yes it does. First, you have to think of their email name. It is likely unique to their brand in some way.