Deborah Corn interviews Amit Shvartz, Scodix’s vice president of marketing on the new products that were introduced in 2015.
Deborah Corn interviews Eric Hawkinson, senior director, marketing, Production Print Solutions, Canon Solutions America.
Highcon’s Eshchar Ben-Shitrit discusses why 2015 was a year of success and growth, and shares his thoughts with what is ahead for 2016.
Deborah Corn interviews David Murphy, worldwide director of marketing for the HP PageWide Web Press Division.
Print Media has taken its rightful place in the omnichannel marketing world along side Digital Media, Mobile Media and Social Media.
The writers of TV’s new action packed-drama, “Supergirl,” know something that all relevant marketers know.
Deborah Corn on the importance of customer relationships, understanding their buying needs, and cranberry sauce.
As a print customer you can learn more about your service providers in a disaster, than in any other situation. Here are three things you should NEVER do when your customer is in crisis.
A funny thing happened on the way to GRAPH EXPO this year…No, this isn’t the start of a joke, it’s actually the start of a movement!
How going paperless cost me a few hundred bucks, and opting out of e-statements reignited my respect for print.
Pawnee’s premiere printshop, Sign-Tology, saves the day and provides one last nod to Leslie Knope’s love of print in the penultimate episode of this TV sit-com.
Does your pitch inspire your customers to re-think the possibilities with your products and services? Well, here's a lesson you can learn from a 10-year old and how you can apply it to your world.
I never referred to myself as a Print Buyer until I started hanging around all of you Printers, Service Providers and Industry people. I suppose that is an easy way to lump us all together even though buying print was only one part of my long list of responsibilities as an Ad Agency Production Manager/Supervsior/Director of Production Services.
Avoiding the landmines of complacency and expectation when a new print buyer takes over a long-standing account.
I know Mark Michelson as the Editor-in-Chief of Printing Impressions, and while I do work with Mark as a blogger on PI World, and I have had conversations with him at trade shows and many e-mail exchanges over the years, I learned more about him and Printing Impressions in this interview than all the other time put together!