Think Patented : Leading a Revolution

Think Patented’s employee team has grown considerably during the past 10 years. (Double click photo to enlarge.)

Think Patented press operators Joe Herman (left) and Matt Davis produce work on a six-color, 40˝ Komori Lithrone.

Think Patented pressman Gary Blakeman inspects a proof.

Kodak Digimaster operators Rich Downing (left) and Bill Albert keep the digital department at Think Patented rolling along. Variable data printing is just one aspect
of the firm’s role as a cross-media services provider.

“Our goal is to help our customers communicate, to touch their clients—whether that be customer acquisition or account retention. We look at how we can touch them via the printed piece, the highly targeted personal piece, e-mail blasts and mobile marketing. We’re into helping our clientele communicate in multiple ways, with print being a big part of it.”

Expanded Service Menu

Just a few short years later, the rechristened Think Patented boasts digital static and variable data printing, mailing, fulfillment, promotional products and other Web-based solutions to go with its sheetfed offset printing arsenal, which is led by a pair of six-color, 40˝ Komori Lithrone presses with double aqueous and UV coaters.

The employee ranks have billowed to 100 working out of two Dayton facilities totaling 70,000 square feet. And, once its lease is up, Think Patented will almost certainly relocate to a locale that can accommodate its substantial growth, perhaps under a single roof. The company, which has been recognized with NAPL Management Plus gold awards the past two years, is tracking $17 million in revenues for the current year.

Think Patented plays well in the retail world, serving consumer package goods companies, as well as health care, educational and manufacturing clients. The common denominator for many customers is the need for distribution; Think Patented is strategically located just blocks away from the pivotal I-70 east/west and I-75 north/south corridors. Winther, Think Patented’s chairman, points out that his firm is in the largest 90-minute market in the country—75 percent of the U.S. population can be reached within a 90-minute flight.

“We can go to a consumer package goods company and talk to them about a point-of-sale program that can drop-ship to 15,000 grocery stores in the country and help them improve their response rates at point-of-sale,” remarks Winther. “Distribution is what really drives us. Any client with a regional or national footprint that we can work with on a B2C or B2B type relationship is an ideal candidate for us.”

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