Ricoh Cements Position as Major Player in Production Printing #Ipex
BIRMINGHAM, UK—June 1, 2010—At Ipex 2010, visitors took the opportunity to experience live demonstrations from Ricoh’s expanded portfolio and discover, first-hand, how it is adding value and supporting business productivity and profitability into the future. “This Ipex will be remembered as signifying the long-awaited regeneration of the printing business with digital printing at the forefront,” said Peter Williams, Executive Vice President, Ricoh Production Printing Business Group.
“In addition to the contracts signed on our stand, we have met with a diverse range of international businesses. The new business pipeline generated has exceeded our expectations and we look forward to building on the new relationships gained.”
“Ipex also marked a milestone in Ricoh’s significant growth and success in the production printing market. In the past two years our sales figures, according to InfoSource, show that Ricoh has grown to become the second largest provider of cut sheet color presses for the European market and maintains its number one position in mono production print placements in Europe.”
With many hundreds of one-to-one demonstrations during the eight day show, visitors took the opportunity to see Ricoh’s end-to-end solutions at work. 1,000 children’s coloring books, produced on the Ricoh Pro C900 will be donated to London’s Great Ormond Street Hospital for Children NHS Trust.
Supporting customers to grow their print business
Visitors were also attracted to the Ricoh Business Driver Program with many customers signing up to benefit from the service and support it is providing. A printing company owner from the Netherlands highlighted a key component: “The vertical marketing guides are a great tool to help us break into new markets.” Under the program, Ricoh invited visitors to a series of daily seminars in the Ricoh Business Driver Theatre. Dr. Robert Dekena, founder of consultancy firm Dokulog, shared the results of a recent UK study on the ‘Future of the Press Room’ and revealed the growing need for UK print rooms to modernize, invest in new efficiencies (via web-to print for example) and seek new opportunities to build total volumes.