ON the road
Glimpse Into Print Giant's Show Plans
HEIDELBERG, GERMANY—It only seems fitting to travel to the birthplace of printing and the home country of the world's largest printing trade show for a pre-Drupa press conference. And when the company you are covering is Heidelberg, the show's biggest exhibitor, there is no better place to be than Germany during the spring season of a Drupa year.
The two-day international press event opened at the Heidelberg sheetfed manufacturing facility in Weisloch with a speech from Heidelberg management board member Dr. Klaus Spiegel, who gave an overview of the company's recently announced deals—the selling of the Digital unit to Kodak and Web Systems to Goss International. Spiegel was reluctant to provide further details about the contractual agreement, but did say that the future of the company would focus strongly on the sheetfed, prepress and postpress sectors, including the associated workflow components, training and services.
Spiegel then expounded on the upcoming trade show, Heidelberg's Drupa theme "Created with Passion, Made for Success," and what the company will offer to visitors within its nearly 84,000 square feet of booth space.
"Following our Drupa appearance four years ago, we have made our range of services even more transparent for our visitors," Spiegel explains. "Building on the service provider approach we began in the year 2000, we have now integrated the experiences of recent years into our Drupa offering. In addition to presenting solutions for defined target groups, we have now added an Application Center to provide more detailed information for every area."
Heidelberg staff at the Application Center will explain the individual processes involved in handling printing jobs and help the customer to understand both the individual elements and the bigger picture, Spiegel notes.
From now on, the company reports it is dividing the Prinect Workflow into three application-specific solution packages: Prinect Management, Prinect Production and Prinect Color Solutions. Networking individual solutions using the industry standard, JDF, plays a key role in this context. Heidelberg will also demonstrate how, for example, digital printing can be integrated into an overall workflow using Prinect. Workflow management got a lot of attention at the two-day press session, including demos at both the sheetfed facility and at the Print Media Academy in nearby Heidelberg.