Donnelley Expands Relationship with Chrysler
CHICAGO—RR Donnelley announced it has been awarded a new multimillion-dollar, multiyear print management agreement by Chrysler Group. This new agreement significantly expands the two companies’ relationship.
Under the terms of the award, Donnelley will provide a comprehensive array of services, including on-site premedia resources and sourcing support, commercial printing, direct mail, logistics, labels and forms. Chrysler will also draw upon RR Donnelley’s proprietary CustomPoint intelligent print management system, which facilitates a range of services, including variable digital printing and individualized communications.
“As large organizations’ integrated communications needs become more complex, the value that we provide as a single-source print management provider becomes even more pronounced," said John Paloian, RR Donnelley’s COO. "Our ability to act as a central point as printing is prepared, produced and distributed helps to optimize costs and to enable tighter control over messaging.”