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Faust Printing--Delivering the Impossible

January 2000
Flawless production of a five-million—that's 5,000,000—dpi poster earned Faust Printing the PIA's first-ever "They Said It Couldn't Be Done" award. But the Rancho Cucamonga, CA-based family business is used to performing miracles.


BY MARIE RANOIA ALONSO


The story of Faust Printing reads like a great tragedy—and an even greater triumph—of both the limitless potential of the human spirit, as well as the seemingly ageless spirit of the time-honored craft of putting ink on paper.

Faust Printing is first and foremost a family business, one that suffered great loss (in the tragic death of its founding father) yet, through determination, has risen above adversity to enter the new millennium as a true success story.

Faust Printing, a $6 million, family owned and operated printing operation in Rancho Cucamonga, CA, was one of three finalists for the Printing Industries of America's (PIA) newly created award: "They Said It Couldn't Be Done." Entries were evaluated for their ability to amaze. Without question, this new award is designed to honor the printers that can, with style, deliver "the printing job from hell"—a job that pushes the very limits of prepress and pressroom performance.

At the annual Premier Print Awards banquet in Chicago last October, a truly jubilant Rose Mary Faust accompanied by two of her four sons, Don Jr. and Tom, accepted the very first "They Said It Couldn't Be Done" award for her family's company, Faust Printing.

PIA created the award in 1999 to honor printers who have exceeded their press and time limitations to produce exceptional print quality.

The competition received more than 5,600 entries from around the world, 100 of which fell into the same general category as did Faust's entry, which was a poster featuring an artist's palette, paints and brushes. The poster—printed on Faust's six-color MAN Roland 700 sheetfed press with coater, using Kodak Polychrome Graphics digital plates that were imaged on a Creo thermal platesetter—made its first public appearance last May at the Gutenberg Show in Long Beach, CA. At that time, Beta Industries used the poster to demonstrate its Video Halftone Analyzer, which magnifies to a power of 800x, for enlarging and analyzing four-color process dot structures.

At five-million dpi, which is 1,110.8-line screen, the Faust poster got noticed at Gutenberg—big time. Crowds actually formed around the poster, displayed under Beta Industries' magnification technology. At first, most passers-by thought they were viewing a continuous-tone image, but upon closer examination the exquisite artistry and top-quality craftsmanship of Faust Printing were revealed. Faust had pushed the envelope of high-resolution, high-quality printing.
 

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