Executive Outlook to Provide Latest "How-To" Updates for Harnessing Technology-Enabled Marketing
- Printed Electronics, with Dr. Kate Stone, founder, Novalia
- Traditional Press Technology, with Ray Prince, vice president and
senior consultant, operations management, NAPL
- Update on Variable Data, with Mark Lewiecki, senior product manager,
Adobe PDF Print Engine
- Advances in Toner Technology, with Frank Kanonik, managing directory, Intellective Solutions, and
- Update on Inkjet Presses and Imprinting, with Jim Hamilton, group
Assimilating all of the marketing and technology updates of the day will be a special session on "Integrating Social Media into your Marketing Mix" with John Foley, CEO, Grow Socially.
As the program draws to a close, participants will be among the first to hear the announcements of the "Best of Category" 2012 MUST SEE 'EMS exhibits and products, and also recognize the inaugural "Legacy Award" winner. A highlight of the EXECUTIVE OUTLOOK Conference, the MUST SEE 'EMS are the technologies and products chosen by a panel of industry experts as being the most compelling at the show. These designations provide a roadmap to the exhibits and technologies that attendees should make a point of seeking out at GRAPH EXPO.
EXECUTIVE OUTLOOK will conclude with the announcement of the Positively Print program awardee. The program, launched in 2010, recognizes graphic communications companies that most successfully promote in their communications the power of print in today's media mix. For complete details and entry forms for the Positively Print program, visit: www.positivelyprint.org.
Recognized as the most expansive exhibition in the Americas of offset, digital and hybrid technologies, products and services for the commercial, transactional, converting and package printing, publishing, mailing, in-plant, photo imaging and marketing industries, this year's "Print Integrated" themed GRAPH EXPO will offer an exciting show-going experience for a diverse spectrum of attendees. The tradeshow will present the latest graphic communications technologies in live equipment demonstrations across the show floor and education on the most in-demand products and newest profit-making opportunities.