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Enfocus’ drupa 2012 Presence Themed ‘More Power to You’

March 22, 2012
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GHENT, BELGIUM—March 22, 2012—Enfocus Vice President Fabian Prudhomme unveiled details of the company’s presence at drupa, to be themed “More Power to You.’” Starting today, drupa attendees can book demonstration appointments on the Enfocus online booking site, drupa.enfocus.com. The Enfocus main exhibit will be in parent company Esko’s stand, A23 in hall 8b. The company’s German distributor, Impressed, will also showcase Enfocus solutions in the drupa innovation parc (dip) in hall 7a, stand C20/C22.
 
New Products and New Branding
“Coinciding with the new releases of Enfocus Switch, PitStop Pro, and PitStop Server solutions, is the company’s new branding,” says marketing manager Sukerti Van Schoorisse. “At drupa, we will show that Enfocus is evolving with future needs of customers. We do this not only by releasing new versions of our acclaimed products, but also through our rebranding. We are an industry-leading company standing for quality and innovation, and we will prove this once again at drupa.”
 
More Power to You
“More Power to You, our drupa theme, is two-fold,” Prudhomme says. “It celebrates the release of Smart Automation and Smart Preflight solutions that return more power to users than any product in the company’s history. It also recognizes professionals for making smart decisions under unprecedented market and economic pressure.”
 
Enfocus Crossroads: The Switch Hub
Further empowering users is Enfocus Crossroads, the community for all things related to Enfocus Switch automation. Comprising Crossroads application partners, Crossroads integration partners, and Switch users, the community serves as a platform providing automation best practices to other Switch users and prospects. Crossroads application partners have completely integrated their respective applications with Switch, offering a centralized, automated and controlled environment to streamline pre-production through cross-media and print output. Users can meet the community members at different venues and have best practices explained and demonstrated to them. 
 
A dedicated Crossroads web portal has been set up to provide an extensive source of information related to Crossroads partners and their integrated solutions. It also provides users with educational blogs, an interactive user forum, and an extensive library of Switch flows that can be downloaded and imported into their own Switch system(s). For more information on Crossroads, visit www.crossroads-world.com.
 

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