Daniels Installs a Xerox Color 800 Digital Press from FujifilmMay 21, 2012
“We have several national retailers we do print work for,” Brennan pointed out, “and color consistency is critical, especially the ability to hit custom corporate colors. Color and quality were far superior to what we had before, with fantastic resolution.”
The Xerox Color 800 provides significant benefits to both printer and customer, saving time and money with quicker turnaround and delivery. Customers get their jobs back faster and have confidence knowing only one vendor is handling the job. The Daniels Group maintains control over the entire job and can get jobs off press faster, freeing up press time for more jobs.
“The added finishing capabilities of the Xerox 800 boosted our productivity, reduced turn time and increased control,” Brennan noted.
Then there’s “Frost.” Brennan explained, “The clear dry ink is fabulous! It gives us the ability to do much more than we could do before, and opens up a wide variety of creative effects. We’re very excited about the prospects for the clear dry ink, and our customers are too.”
The Daniels Group created a special mailing piece to promote the advantages of clear dry ink to its customers and the response was “extremely positive” according to Brennan.
“The 800 is running more than our first digital press, doing more with fewer limitations. It’s already fueled an expansion into vertical markets, allowing us to offer new products to more customers. In time, we may see more jobs moving from our offset presses to the 800 to meet customer demand for shorter press runs and variable data. We’re also looking at some short-run packaging applications, an idea we got when we visited the Illinois demo center,” Brennan said.
Reeves added, “We see the Xerox 800 as a game changer for us, a real shift in the way we’ll do business. Fujifilm showed us all of the extra value and benefits we could get with the Xerox 800 and the backing of Fujifilm. Our relationship with Fujifilm is a true business partnership; you guys do it all well.”
For more information about the Xerox Color 800 Press, sold through the Graphic Systems Division of Fujifilm North America, please visit www.fujifilmusa.com/graphics.
Fujifilm North America, a marketing subsidiary of Fujifilm Holdings America consists of five operating divisions and one subsidiary company. The Imaging Division sells consumer and commercial photographic products and services including film, one-time-use cameras, online photo services and fulfillment, digital printing equipment and service. The Electronic Imaging Division markets consumer digital cameras. The Motion Picture Division provides motion picture film, and the Graphic Systems Division supplies products and services to the printing industry. The Optical Devices Division provides binoculars, and optical lenses for closed circuit television, videography, cinematography, broadcast and industrial markets. FUJIFILM Canada Inc. markets a range of Fujifilm products and services.