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Continental Web Celebrates 40th Anniversary, Digital Expansion

August 20, 2013
ROCHESTER, NY—August 20, 2013—Longtime Kodak customer and Lighthouse Award recipient Continental Web Press is celebrating its latest milestone—40 years in the printing business—by moving into a new market. The family-owned company has operated as a web printer since 1973 and recently expanded into digital print with the help of a Kodak NexPress SX3300 digital production color press. Continental Web Press is now achieving greater profitability through its differentiated services and enters its next chapter with an eye toward continued growth.

"We are always looking for ways to provide more value-added services to our customers, and the NexPress press takes our capabilities a step further," said Ken Field Sr., Continental Web Press co-owner, executive vice president and director of marketing.

Continental Web Press is a one-stop shop that specializes in a range of integrated solutions from production to fulfillment. The company, a G7 Master Qualified Printer, primarily produces high-quality applications such as catalogues, newspaper inserts, magazines, direct mail and marketing collateral. The Kodak NexPress SX3300 press with the long-sheet option was installed in late 2012 as a response to growing customer requests for digital capabilities.

The Kodak NexPress SX press supports a range of substrate types, sizes, weights and thicknesses, including more than 800 standard offset substrates. The platform features Kodak NexPress HD Dry Ink, which provides smooth continuous tones for exceptional imaging, and Print Genius, a suite of productivity and quality control tools which automate tasks for consistency throughout production runs.

Continental Web Press is experiencing increased productivity thanks to the 26˝ long sheet. With 27 percent more printable area, the long sheet helps Continental Web Press optimize application layout for reduced waste.

The high efficiency of the Kodak NexPress SX digital production color platform has encouraged many of Continental Web Press's existing web press customers to add additional digital jobs to their orders. The company also markets the capabilities of the Kodak NexPress Fifth Imaging Unit Solution to help attract new customers with features such as dimensional printing, gloss and spot color, inline watermarking and coating in a single pass.

"We're delivering quality digital work, including highly-personalized 1:1 direct mail jobs, and gaining greater flexibility when it comes to accommodating customer requests," said Field. "We're now exceeding expectations in terms of our capabilities and often turning around jobs in less than 48 hours."

Kodak also offered another benefit which Field saw as a main selling point for the NexPress Platform: upgradability. Any new NexPress press feature Kodak introduces to the market can be added as an upgrade to most previous machines, which helps to protect the printer's investment and enhances the machine based on the needs of the company.
 

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