Conference Track Chairs Announced for the PODi’s 2012 AppForum

Digital Print Technologies Track – Chaired by Dan Adler, President DA Digital
Dan Adler Attendees will find the latest information on workflow automation, print on demand, advances in inkjet, cross media marketing platforms and website optimization in this track. Adler has been an acknowledged leader in the industry for over 25 years. He’s built a successful business based on the intersection of digital hardware and laser technology, software, direct marketing response requirements and personalization across all channels.

Business Growth Strategies – Chaired by Kate Dunn, President of Digital Innovations Group (DIG)
Kate Dunn This track focuses on successful digital printing business practices, including strategies for transitioning to a marketing services provider model, building partnerships, increasing sales and strengthening customer relationships. Dunn is a powerhouse – running an award-winning marketing firm, consulting with transitioning service providers, perfecting training and techniques for solution sales. She is on faculty at University of Richmond and always leads the list for most popular AppForum speakers.

For bios and details, visit

The AppForum is the longest running event focused on emerging, high-margin business opportunities made possible by digital printing. The 2012 direct marketing and digital printing show is all about winning – it’s bigger and better than ever, with a conference-within-a-conference, AppForumDirect, focused on cross media and direct mail strategy. Presentations are led by frontline innovators and end users.

Registration for the 2012 AppForum digital printing show is open now. Early Bird pricing is in effect until Nov. 30. The AppForum is produced by Caslon, a PODi Affiliate. For more information on AppForum, visit

About the AppForum
The annual AppForum is the only digital printing conference dedicated exclusively to marketing applications powered by digital print with a truly independent, vendor-neutral, unbiased agenda. All of PODi’s extensive research, resources, industry contacts, and expertise come together once a year to make the AppForum the cornerstone of what’s new and what’s next in digital print applications.