How to Market Your Print Business in 7 Easy Steps
Sponsored by: Canon
The shift into the digital age was felt by every business operating in or around the print industry. Print shops that were once booming businesses are making cutbacks or even closing their doors for good. How can those remaining thrive in this ever-changing industry? Marketing! The answer sounds complex, but it is far more simple than once thought.
In this webinar, John Foley, Jr., a leading business transformation and marketing expert in the print industry, and author of “Business Transformation: A New Path to Profit for the Print Industry,” will share 7 easy steps on how and what to market to ensure your print business thrives for years to come.
During this can’t-miss webinar, John will cover:
- Finding your new target audiences; where they are and how to grab their attention
- Using content to drive sales
- The importance of online marketing
- Changing communication strategies
- …and more!