The Zen of Prospecting Maintenance

The Buddhists have a saying: “You should meditate 30 minutes every day, except if you really busy. In that case, you should meditate for 60 minutes.”

As I heard those words spoken from the pulpit one Sunday morning, I thought to myself, “There is a blog!”

I have never been one to meditate with any kind of regularity. It's one of those New Year's resolutions that is broken by, oh, January 2. I blame my ADD, as I do most everything. On the rare occasions when I do shut off my brain long enough, I find that I enjoy how meditation acts as a reset button. It helps to center me, ground me, and sets the rest of the day up for success.

Is that enough of a set up for me to now cross the blog’s bridge into selling and your need to prospect constantly?

You should be prospecting at least 30 minutes a day. That's a given. Doesn't matter how busy you are. But, if you are busy…

You should be selling more to existing customers and opening new accounts, at least 60 minutes a day. Doesn't matter how busy you are.

Everyone can make seven sales calls a day. There's even a White Paper to be found at sales.epicomm.org that proves this point.

It might run counterintuitive, but the goal of being busy is to stay busy. This is when you are most profitable and most successful. It is also when you need to prospect the most!

Meditate, too.

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Look for the new “90 Day Sales Blitz” coming September 2016

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