Why Should Readers Buy the Sunday Paper if They Can Read It on the Web First?
As to whether we?re accelerating the move away from print because of the small sample of stories we publish early, we don?t think so. We think we?re striking the right balance, for now, for both digital and print subscribers. Many agree. We surveyed a sample of our Sunday newspaper subscribers recently about what they thought. Most felt picking some stories for early digital publication didn?t make a difference in their reading experience. Of the remainder, nearly three times as many said it improved their reading experience in print as felt it detracted from it.