What You Need To Know About The NEW BIA
As members of the print and graphic arts industry, we’ve become experts at evolution. Re-inventors. We take high-quality original products and morph them to meet today’s ever-changing standards.
The NEW BIA (formerly Binding Industries of America) is another example of reinvention. It reflects the changing needs of its postpress members, from cashing in on the hot packaging market to providing solutions for end clients.
“The needs of the industry have changed,” said Chris Eckhart, President of Eckhart & Co. and member of the NEW BIA Board of Directors. “The fresh look of the NEW BIA reflects the refocus of the organization’s efforts to provide members with unparalleled networking opportunities, the latest information on technologies changing the industry, and educational resources to support and grow your business. The NEW BIA is providing postpress companies with the tools they need to evolve with the industry,”
You may have seen the updated NEW BIA logo, but what benefits does the NEW BIA offer members? And how do these benefits directly impact postpress companies? We talked with Mike Packard about what members can expect.
Can you give us more details on the transition to the NEW BIA and your new value proposition?
Mike: Our special interest group has been going strong since 1955 because of our dedication to supporting our members. A lot of change has taken place in just the past few years with regard to technology, and we recognize that these changes have significant impacts on our finishing professionals and industry suppliers. We realized that we needed to grow with our members in order to truly meet their needs and provide solutions. The NEW BIA focuses on the finest networking, education, and our members’ ever-expanding opportunities, broadening our range of benefits to meet our members’ expanding needs.
