What You Need to Know About Facebook--This Week!
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kellyglass
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Facebook is overwhelmingly the most effective social media marketing channel for small businesses, with respondents saying it is better than Twitter, Google+, LinkedIn and all other social networks, based on a Constant Contact Small Business Pulse Survey.
- 75% of SMBs said Facebook was the most effective social medium for their business
- 56% of users are more likely to recommend a business of which they are a Facebook fan
- 51% of Facebook users are more likely to buy after becoming a fan of a business
Despite the results, social media remains a challenge for small business owners, as 59% listed it as a marketing activity on which they need help.
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