What a Certain Celebrity Can Teach Small Businesses About Marketing
Sure, I could easily newsjack to reach a young demographic, get a lot more readers for our blog and drive up likes for my post by referencing a name in the news right now. But I can’t bring myself to do it. Yet I continue to follow the daily updates on this country star because it is such a great lesson for small business marketers on how to operate in today’s media climate (and don’t even try pretending you don’t know who I’m talking about!).
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