The Reusable Christmas Card (Includes Video)
This week, PaperSpecsGallery.com presents the Reusable Christmas Card (they know the holiday is behind us but the next one is lurking just around the corner). For those among us who have made recycling an integral part of life, this Christmas card will definitely hold an appeal for you...and him...and her...and them...and her.
This unusual greeting is meant to be reused, sent from one recipient to the next, much like those internal office memo envelopes, only much more stylish.
The card was designed by Split Design and printed by The Print Project, both in the United Kingdom. The card uses a recycling symbol as the graphic shape for the tree, and it is printed letterpress on 100 percent recycled paper. The Christmas card includes labels for the new addresses and diecut circle stickers to seal the aluminum tin that holds the content.
Click on the YouTube video below to see the Reusable Christmas Card:
Sabine Lenz is the founder of PaperSpecs.com, the first online paper database and community specifically designed for paper specifiers.
Growing up in Germany, Sabine started her design career in Frankfurt, before moving to Australia and then the United States. She has worked on design projects ranging from corporate identities to major road shows and product launches. From start-ups to Fortune 500 companies, her list of clients included Oracle, Sun Microsystems, Deutsche Bank, IBM and KPMG.
Seeing designers struggle worldwide to stay current with new papers and paper trends inspired Sabine to create PaperSpecs, an independent and comprehensive Web-based paper database and weekly e-newsletter. She is also a speaker on paper issues and the paper industry. Some refer to her lovingly as the "paper queen" who combines her passion for this wonderful substrate called paper with a hands-on approach to sharing her knowledge.