A Two for One on Print’s Future
This week’s blog will focus on two different, but related, topics. The first is a review of a product release that could have powerful implications for media convergence and print. The second is a look at how groups like APC-NY (Advertising Production Club of New York) and P3 have responded to the need to bring divergent technologies together, offering the real-life laboratory of the business world to influence the decision as to what works and what does not.
Thad Kubis is an unconventional storyteller, offering a confused marketplace a series of proven, valid, integrated marketing/communication solutions. He designs B2B or B2C experiential stories founded on Omni-Channel applications, featuring demographic/target audience relevance, integration, interaction, and performance analytics and program metrics.