Toshiba - Greenwashing Company of the Year

We often get some rather stupid approaches by companies trying to put out marketing messages to enhance their position in the eyes of potential consumers. Sometimes these approaches show just how stupid marketing people can be and in fact show just how little they know of the real situation in the market. I have to say however that I have seldom and probably never, seen such a stupid marketing message as that promoted by Toshiba in its proposal of a National No-Print Day for October 23, 2012.