The Paperkut Business Card (Includes Video)
This week, PaperSpecsGallery.com features a fun, interactive and three-dimensional, business card from designer Tommy Perez. The Paperkut Business Card takes a "business in the front, party in the back" approach—using duplex laminated stock, with white in front and a variety of colors in the back.
Using the concept of negative space and a few cleverly spaced diecuts, the studio's logo is revealed on the card after the small intricate diecut flaps are folded back, and the color on back matches the imprint on front. Who wouldn't love a business card like this?
The business card was printed by Mama's Sauce in Orlando, FL, and the paper used was Pop-Tone from French Paper.
Click on the video below to view the Paperkut Business Card:
Sabine Lenz is the founder of PaperSpecs.com, the first online paper database and community specifically designed for paper specifiers.
Growing up in Germany, Sabine started her design career in Frankfurt, before moving to Australia and then the United States. She has worked on design projects ranging from corporate identities to major road shows and product launches. From start-ups to Fortune 500 companies, her list of clients included Oracle, Sun Microsystems, Deutsche Bank, IBM and KPMG.
Seeing designers struggle worldwide to stay current with new papers and paper trends inspired Sabine to create PaperSpecs, an independent and comprehensive Web-based paper database and weekly e-newsletter. She is also a speaker on paper issues and the paper industry. Some refer to her lovingly as the "paper queen" who combines her passion for this wonderful substrate called paper with a hands-on approach to sharing her knowledge.