Three Ways Little Companies Outsmart Large Corporations
- The Beginning
- The Transition
- The Completion
- Move Faster—Rapid prototyping is a must skill for today’s strategists and can be successfully employed with any company of any size. Doing so will allow you to leverage your nimbleness and beat your larger competitors to the market.
- Be a Specialist—Having one serious expertise with deep resources can successfully beat even the largest behemoth corporations who are unable to change on a dime.
- Charge Less—Costs to customers need to appeal to their wallets. It’s guaranteed that the largest will be the most expensive. You don't need to follow that if your operations are carefully controlled.
Tom Marin is the Founder and President of MarketCues, Inc., a national consulting firm. He has worked for some of the world’s largest corporations and middle-market firms. Tom’s focus is to help CEOs drive their strategy shifts and strategic growth programs. Follow MarketCues on Twitter. Tom also welcomes emails new LinkedIn connections or calls to (919) 908-6145.