These Guys Get It!
I’m not sure if it is cool to name names in these blogs, but hell—I’m doing it anyway. I got an invitation to an event by Rider Dickerson a few days ago. Check this out.
This is such a great example of how a printing company can also present itself as a content provider and an industry resource on topics that often extend beyond putting ink on paper. Clearly, the company has partnered with many of its vendors, and has chosen some topics that may extend beyond Rider Dickerson’s area of expertise and comfort zone. It has tapped many known industry leaders, such as Joe Manos of MindFireInc and Matthew McDonald of Pantone.
Blogger, author, consultant, coach and all around evangelist for the graphic arts industry, Kelly sold digital printing for 15 years so she understands the challenges, frustrations and pitfalls of building a successful sales practice. Her mission is to help printers of all sizes sell more stuff. Kelly's areas of focus include sales and marketing coaching, enabling clients to find engagement strategies that work for them and mentoring the next generation of sales superstars.
Kelly graduated from the University of Michigan with a degree in Political Science and, among other notable accomplishments, co-founded the Windy City Rollers, a professional women's roller derby league. She is also the mother of two sets of twins under the age of ten, so she fears nothing.