I have two stock blog posts every year and this is one of them.*
The selling cycle in print is roughly three to six months. That is, the new business work that you will write in August came from effort you put in dating all the way back to February.
Why?
It takes time to identify prospects, start the prospecting process, get an appointment, identify and solve a problem or simply quote a job, and have it rewarded to you.
- Categories:
- Business Management - Marketing/Sales

Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.