The Five Archetypes of Sales Stars
5. The Elder Statesman—He is perfect blend of experience and respect. He woos the younger clients with his stories and finesse, and he teaches them stuff without making them feel stupid. He asks great questions, and can wield a pro-wheel and LinkedIn equally well. He is our past, but he guides the future. We respect him and treasure him and make sure he has everything he needs to be successful. He may or may not drive a big ole’ CADILLAC.
So you know what’s coming next week, right? The fun one. They are just the opposite sides of these coins. I can’t wait to write it, y’all.
Blogger, author, consultant, coach and all around evangelist for the graphic arts industry, Kelly sold digital printing for 15 years so she understands the challenges, frustrations and pitfalls of building a successful sales practice. Her mission is to help printers of all sizes sell more stuff. Kelly's areas of focus include sales and marketing coaching, enabling clients to find engagement strategies that work for them and mentoring the next generation of sales superstars.
Kelly graduated from the University of Michigan with a degree in Political Science and, among other notable accomplishments, co-founded the Windy City Rollers, a professional women's roller derby league. She is also the mother of two sets of twins under the age of ten, so she fears nothing.