Questions You Need to Qualify Your Company
When was the last time you formally surveyed your customers to determine their level of satisfaction with your company and whether their needs have changed in any way? Simply taking the time to conduct this discovery work speaks volumes to your customers that you have a company that is well managed and interested in their needs. Using a professional firm that is expert in customer research is often engaged to bring a higher level of objectivity to both your company and your customers. Again, research is often thought of as the fare of larger companies and this misconception can endanger a company.
Smart companies put as many of their resources into their business development as they can. Part of this development includes a strategy spend to inform them of their strong and weak points and implement a program of continuous improvement that builds their future. This type of continuous investment helps explain why some companies succeed while others fail.
Tom Wants To Hear Your Branding Issues:
Tom Marin, Managing Partner of MarketCues, wants to hear from you! Follow MarketCues on Twitter for branding and social media tips, as well as the latest trends. Tom also welcomes e-mails, new LinkedIn connections, calls to (407) 330-7708 or visit www.marketcues.com. How can he help solve your branding issues?
Note: If you are a printing company or product/services company serving the print-media market, and would like to be considered for a feature in this blog, please contact Tom Marin for an interview.
Tom Marin is the Founder and President of MarketCues, Inc., a national consulting firm. He has worked for some of the world’s largest corporations and middle-market firms. Tom’s focus is to help CEOs drive their strategy shifts and strategic growth programs. Follow MarketCues on Twitter. Tom also welcomes emails new LinkedIn connections or calls to (919) 908-6145.