Print is moving forward … and so are you with the Value of Print Mobile App

In a world where your clients are bombarded by popular media myths like, “Print is dead,” you choose to fight back because, let’s face it, the facts don’t lie. Print is not only an effective part of the marketing mix; it is an environmentally responsible product and a profitable industry. To help spread this message, we created The Value of Print Flip-Book, a resource full of facts and statistics to counteract common present beliefs that are simply not true. (Learn more at www.printing.org/valueofprint.)

So what if you could take all of the information in the Flip-Book, combine it with searchable industry data and an updated RSS feed of industry news, and make it available anytime and anywhere? Well, you will be excited to hear that we have just unveiled a new FREE tool—the Value of Print Mobile App.

Apple users: http://prnt.in/ZXq 

Android users: http://prnt.in/ZXf 

Apple and Android users can download by searching "Value of Print" in their mobile app store or by entering the respective link onto their mobile browser.

Blackberry users: http://prnt.in/ZXP

Blackberry users may enter the above link into their mobile browser.

Now available on your mobile device, the Value of Print App features searchable industry reports from the 2011 Print Market Atlas. This feature allows users to look at print statistics by selecting a location—national, state, or region. They can then look at an overview of the chosen location with shipments, establishments, and employment. Each of these overviews will allow for filtering by market segment and printing process. The results are displayed in a chart or graph format—whichever the user prefers.

Say you are working on a sale and want to know shipments by state in the general commercial printing market segment. Well, now there's a print app for that!